Social Innovation to improve physical activity and sedentary behaviour through elite European football clubs; European Fans in Training (EuroFIT) (WC2013-065 HZ)


Starting date: 01/11/2013

This is a two arm, stratified, individually randomized, pragmatic, controlled trial with an accompanying process evaluation across 4 European countries. The trial will be conducted at 15 football clubs in Portugal, Norway, the Netherlands and England (UK). In each country, 60-80 participants will be recruited.

Using a mixed-methods, interdisciplinary approach we will measure outcomes objectively, assess short-term cost-effectiveness and estimate long-term cost-effectiveness. We will investigate mediators of changes in health behaviours, and whether changes in lifestyle are themselves mediators of changes in clinically-measured risk factors, so that we can better understand pathways to improved physical health. We shall assess potential moderators of any effects of EuroFIT, to identify subgroups of the population for whom the programme is more or less beneficial. EuroFIT’s potential to impact on and attract other groups, particularly women and families, will be explored via qualitative research methods.